Thursday, 25 June 2015

Ways You Can Improve Your Market Strategy

 

1.Market Partner.

Market partners  have a number of advantages  to improve on marketing campaign. For the beginners, when you collaborate with marketing partners, you tend to deliver better content. Since  marketing partnerships are cheaper to create, see success more quickly and expose your brand to a new audience.


2.  Be the User Generated Content

According to the survey over one hundred million spend "5.4 hours a day with content created by their peers. This represents 30% of their total media time and is rivaled only by all traditional media types combined (print, radio, and television at 33%).


3. Join With influencers

You can   gain a new audience and extend brand awareness is by collaborating with the top influencers in your industry. Home improvement store Lowe's allowed use of twitter , instagram and blog to reach your friends who have knowledge on business.

4. Solve problem for your customers

Is  stated that   "You're in business because you provide solutions." Some of the ways that you can help customers solve a problem is by creating how-to-content, exclusive offers that make their lives easier, listening/responding to your community, or create apps/tools that resolve a problem.

5. Allow Customer Interaction

No matter the product or service you're offering, your customers want to interact with your company, or at the very least other customers.  Depending on the product you promote, always be the one to critique and give support for it to make sense

6. Employees Involved

Let employees be your biggest champions and brand advocates. That's what happened with Caterpillar's Built for It campaign. The videos tapped into the allegiance of the brand, which motivated them to share the videos with friends and family.

7.  Data to Target Customers

Big data is now helping retailers target specific customers. Red Roof Inn uses cancelled flight information to send messages to stranded travelers. A pizza chain uses data to send out coupons to customers who are experiencing bad weather or power outages.




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